The term wellness has different meanings to everyone. Wellness can be fitness, healthy foods, mental health, self-care, meditation, sleep and friendships. According to the World Health Organization (WHO), health is defined as being “a state of complete physical, mental and social well-being and not merely the absence of disease or infirmity.”
Wellness influencers are all over social media, with a large community on YouTube. Since this niche is a bit ambiguous, finding the right wellness influencers to follow or work with is important. Depending on what part of wellness is important to you, there are many wellness YouTube channels to choose from.
13 wellness YouTubers who share how to not just survive, but thrive
Miss Fit And Nerdy
Marisa Chaela of Miss Fit and Nerdy is an ACE-certified personal Trainer, fitness nutrition specialist, and functional movement specialist who shares brains and gains. Marisa is a self-diagnosed science nerd who loves looking at fitness and health from a science-based perspective. All of her videos shared with her 241,000 subscribers include different science, wellness and nutrition tips with research behind them.
Brandi Jackson is a holistic therapist who shares all things holistic therapy and wellness on her channel of almost 25,000 subscribers. She also provides holistic mental health therapy and wellness coaching on her website. She likes to talk about topics like decreasing stress, improving energy, increasing your self-care and implementing practical holistic nutrition to your everyday life.
Kalyn Nicholson has two channels — one that shares a more personal view of her life with 1.4 million subscribers and All Things Koze, which has 200,000. Kalyn shares most of her wellness and self-love content on the All Things Koze channel, but a lot of her wellness mindset is incorporated on her main channel. Kalyn lives a relaxing, dreamy life that she shares on her channel, incorporating wellness into her everyday life, with an emphasis on taking care of your mental health.
Becca Bristow is a registered dietician who shares eating well as a real life mama. Becca believes health and wellness is more than just a perfect diet, which is saying a lot coming from a registered dietician. Becca shares healthy mom content, healthy food staples, essential oil tips and other wellness videos with her 183,000 subscribers.
Health Nut Nutrition
Nikole Goncalves of Health Nut Nutrition shares health, wellness and lifestyle videos with her 829,000 subscribers. This Canadian wellness expert has her own cookbook with “healthified” recipes and her own online shop, Health Nut Shop.
Kelly Yager shares fitness, healthy eating and now healthy pregnancy content with her 63,000 subscribers on YouTube. Kelly shares a lot of videos showing her healthy eating and almost all of her videos show her fitness routine at the gym. If you’re looking for motivation, especially for bringing more fitness and health into pregnancy, Kelly is a great channel to subscribe to!
Love Sweat Fitness
Katie Dunlop of Love Sweat Fitness is a popular entrepreneur, health coach and YouTuber with 713,000 subscribers. Kelly talks openly about living with hypothyroidism and helping women lose weight and feel healthier with fitness and food. She also shares a lot of self-care practices and morning or evening routines. Kelly also owns the Love Sweat Fitness App where subscribers can track their workouts with her and sign up for fun challenges.
Molly Bailey has two YouTube channels, but her fitness and wellness channel has 342,000 subscribers who come back for videos about healthy recipes, fitness content and overall wellness. Molly recently finished a 75 Hard Challenge and shared that with her audience and a lot of them did it with her.
Nikki Gets Fit
Nikki Madoch is a smaller YouTube channel with a big impact. Nikki has lost over 70 pounds by tracking with WW and shares her health, lifestyle and wellness content with her almost 40,000 subscribers. Nikki’s husband makes appearances throughout her videos, and he’s also has lost a significant amount of weight with WW. Nikki shares different snacks to help her lose weight, what she and her husband eat in a day and helpful content for other WW users out there.
Sam Ozkural is a wellness, motivation and mom influencer with an audience of 546,000 subscribers on YouTube. Sam shares motivation, manifestation and wellness content on her channel. She used to post a lot of weight loss content, but since having her baby, her content has switched over to more self-care and mental health care. Sam also weaves in lifestyle content to all of her videos, making them fun to watch to see into her life and how she incorporates these tips herself.
With 1.23 million subscribers, Stephanie is a scientist turned health and wellness influencer who shares videos periodically with her large audience. Stephanie is in the process of writing a book about her journey with health and fitness. In the last few years, Stephanie decided to go “all in” to cure her constant hunger after years of extreme dieting. Stephanie shares in-depth videos, sharing the science behind the things she’s doing with her own wellness.
Cambria is a certified personal trainer and a certified nutrition coach through NASM and shares wellness content with her 619,000 subscribers. Cambria shares a lot of lifestyle content with health and wellness woven throughout. She also talks a lot about her faith and how it’s helped her mental wellness.
With 321,000 subscribers on YouTube, Toni Mitchell has a large and engaged audience who come back for all of her fitness videos. Toni shares workouts, healthy food and different tips for starting a vegan lifestyle. Toni also has a big following on Instagram, sharing her fitness and lifestyle content with her 326,000 followers.
Wellness influencers are taking YouTube by storm with health, fitness, mental health and self-care videos. No matter what part of the wellness niche you’re looking for, there’s exciting new and seasoned influencers out there looking to work with you.