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Nelson Esseveld - April 21, 2017

Expert Interview Series: Christopher Null, Editor-in-Chief of DrinkHacker and Alcohol Brand Influencer, On Drinking, Working, and Writing

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Christopher Null is the Editor in Chief of Drinkhacker, the essential site for the discriminating drinker.  We recently sat down with Christopher to learn more about the alcohol/spirits review blogosphere, and to hear his opinions about testing products and...

Influencer Content: Big Game Leads to Big Engagement

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As a native Bostonian and diehard Patriots fan, last weekend was nothing short of spectacular. Tom Brady’s 5th Super...

Influencer Marketing Tips: Five Ways to Get Ready for the Big Game

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The Super Bowl is one of the largest sporting events of the year and an incredibly important time for brands....

Snackable Videos: 10 Tips for Food Brands

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Short-form videos, also known as snackable videos, have exploded in popularity, over the last year. BuzzFeed’s Tasty—a Facebook-only...

How to Create a Snackable Video

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Short-form videos like those from Buzzfeed’s Tasty have exploded in popularity over the last year. Quick, engaging, and delicious,...