Nelson Esseveld - April 21, 2017

Expert Interview Series: Christopher Null, Editor-in-Chief of DrinkHacker and Alcohol Brand Influencer, On Drinking, Working, and Writing


Christopher Null is the Editor in Chief of Drinkhacker, the essential site for the discriminating drinker.  We recently sat down with Christopher to learn more about the alcohol/spirits review blogosphere, and to hear his opinions about testing products and...

Influencer Content: Big Game Leads to Big Engagement

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As a native Bostonian and diehard Patriots fan, last weekend was nothing short of spectacular. Tom Brady’s 5th Super...

Influencer Marketing Tips: Five Ways to Get Ready for the Big Game

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The Super Bowl is one of the largest sporting events of the year and an incredibly important time for brands....

Snackable Videos: 10 Tips for Food Brands

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Short-form videos, also known as snackable videos, have exploded in popularity, over the last year. BuzzFeed’s Tasty—a Facebook-only...

How to Create a Snackable Video

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Short-form videos like those from Buzzfeed’s Tasty have exploded in popularity over the last year. Quick, engaging, and delicious,...