—THE—SOAPBOX—

7 Tips to Grow Your Instagram Followers
Influencers / 5.19.22

Influencers love Instagram, especially those with small to modest audience sizes. Research shows 48% of influencers on Instagram have between 5,000-20,000 followers. Another 26% have between 20,000-100,000 followers. Every influencer wants to grow their reach, but many aren’t sure which tactics are effective.  How do you grow your Instagram audience as an influencer? Besides posting consistent, […]

7 Tips to Grow Your Instagram Followers
10 Pieces of Equipment Influencers Use Daily
Influencers / 5.12.22

While creating content might not seem like a difficult task to some, it requires a lot of work, time, and equipment for influencers. Influencers have tools, apps, and gear that make creating content that much easier, though. We’re diving into the 10 pieces of equipment influencers use daily. 10 equipment items influencers use every day […]

10 Pieces of Equipment Influencers Use Daily
How to Approach a Brand That You Want to Work With as an Influencer
Influencer Marketing / 4.28.22

Are ready to work with brands as an influencer? Collaborating with brands is one of the most lucrative ways to make money as an influencer, but pitching yourself to a brand can be tricky — especially if you’re new to the game. This guide will share how to approach a brand as an influencer. Should […]

How to Approach a Brand That You Want to Work With as an Influencer
Video Editing Tools and Apps for Influencers
Influencer Marketing / 4.21.22

Video is increasingly important for influencers. The influencer marketing industry is set to reach $16.4 billion in 2022. This is mostly thanks to the popularity of social media video in the form of TikToks, Instagram Reels or YouTube videos. Instagram has surpassed 1 billion active monthly users, and the speed of TikTok’s rise in popularity […]

Video Editing Tools and Apps for Influencers
Top 14 Indigenous Influencers on TikTok
Influencer Marketing / 3.17.22

With 5.3 billion views, #nativetiktok is thriving on TikTok as Indigenous people share their culture with millions of people. Videos explaining heritage, how political issues are affecting Indigenous people and helpful videos to break stereotypes are popping up throughout the app. Indigenous influencers are flocking to TikTok to show their culture, stories and spirit while connecting […]

Top 14 Indigenous Influencers on TikTok
10 Movie-Review TikTok Accounts to Watch
Influencer Marketing / 3.10.22

Rotten Tomatoes isn’t the only website for movie reviews anymore; many are heading to TikTok. TikTokers have plenty to say on new and old movies alike — the hashtag #moviereview has over 932.7 million views. If you’re a movie-lover, a brand looking to work with movie buffs or an influencer hoping to step into film reviews, […]

10 Movie-Review TikTok Accounts to Watch
Top 10 Celebrity Podcasts
Influencers / 3.3.22

Looking for pop culture, activism or funny podcasts? Podcasts aren’t going anywhere and continue to be a solid form of entertainment, news, self-help, etc., to the 144 million listeners out there (just in the U.S.!). It’s obvious that Hollywood stars have jumped at the opportunity to have their voices heard in a new light. From […]

Top 10 Celebrity Podcasts
Top 10 Reality TV Influencers
Influencer Marketing / 2.17.22

From MTV’s “The Real World” and “Queer Eye for the Straight Guy” to “Survivor” and “Keeping Up With the Kardashians,” the impact of reality TV over the last three decades can’t be denied.  While the “unscripted” nature of the programming may be questionable at times, viewers don’t seem to care. These reality stars have developed […]

Top 10 Reality TV Influencers
13 Wellness Influencers to Watch on YouTube
Influencer Marketing / 2.10.22

The term wellness has different meanings to everyone. Wellness can be fitness, healthy foods, mental health, self-care, meditation, sleep and friendships. According to the World Health Organization (WHO), health is defined as being “a state of complete physical, mental and social well-being and not merely the absence of disease or infirmity.” Wellness influencers are all […]

13 Wellness Influencers to Watch on YouTube
The 10 Most Popular Senior Influencers on TikTok
Influencer Marketing / 2.3.22

TikTok isn’t just for GenZ and Millennials… bring on the seniors! TikTok has over 100 million active users in the U.S., with 11 million of that being people over the age of 50. Some of these senior TikTokers have created their own accounts, while others are in collaboration with one of their grandchildren. So why […]

The 10 Most Popular Senior Influencers on TikTok
10 Personal Finance and Budgeting Influencers on YouTube
Influencer Marketing / 1.27.22

Personal finance YouTube videos can range from investment tips, cryptocurrency updates, budget-with-me videos and even cash envelope stuffing. Depending on where you or your customers are in their financial wellness journey, personal finance YouTube channels are one of the more popular genres on the search platform. With more people searching how to budget or which […]

10 Personal Finance and Budgeting Influencers on YouTube
Top Yoga Influencers
Influencer Marketing / 1.20.22

Although yoga may be defined as “exercise” that involves poses, deep breathing, and concentration, it’s really much more than that. Combining ancient disciplines that include physical, mental, and spiritual practices, the application and expression of yoga is as varied as the people who do it. Just take these yoga influencers, for example. While some use […]

Top Yoga Influencers
Top Event Planning Influencers
Influencer Marketing / 1.13.22

The adage, “If you want something done, give it to the busiest person you know” rings no truer than with planners. As masters of scheduling, coordinating, and managing details, the best planners can turn an idea into actionable steps. Whether you’re looking to plan a national convention, host a party that will be talked about for […]

Top Event Planning Influencers
10 Gluten-Free Influencers on Instagram
Influencer Marketing / 1.6.22

With the rise of better blood and genetic testing, more and more people are being diagnosed with celiac disease and gluten sensitivities. For most, eating a gluten-free diet is no longer considered a fad diet. According to cnet.com, about 30% of Americans eat a gluten-free diet for a variety of reasons, not just because they […]

10 Gluten-Free Influencers on Instagram