Advanced Search Feature and Insights
Connect with social influencers through a variety of new search options including: types of content produced, topics/keywords, location with radius search, interests, and specialized rates by medium. The Influencer Discovery method of search is the fastest and most efficient method for influencer marketing because it quickly surfaces influencers who have the right content and voice for a brand’s message.
Works alongside Influencer Discovery to maximize search results through the TapInfluence platform. Audience Intelligence harnesses IBM Watson data, providing a 360-degree picture of the influencer. Audience Intelligence provides information about influencers’ audiences including brand affinities, DMAs, interests, and advanced demographic data like household income levels.
“The audience insights in TapInfluence’s new Influencer Discovery platform are unrivaled…”
– Erin Ledbetter, Carusele
“We studied millions of interactions in our platform between marketers and influencers. Our goal was to tackle the hardest part of building a successful influencer program: finding the right
– Fran Cruz, VP of Product Strategy & Partnerships .
“The new search functionality (Influencer Discovery) in TapInfluence is robust, intuitive and
a great addition to find fresh influencers for our marketing campaigns…”
– Jonathan Long, Western Digital