TapInfluence Partner with Blogalicious
TapInfluence kicked off the New Year by announcing a partnership with Blogalicious, a social media influencer network representing over 2,000 multicultural bloggers and content creators.
“This partnership was formed to serve the growing need by brand marketers for a more authentic way to connect with an increasingly diverse, yet underserved, audience, “said Holly Hamann, co-founder and CMO of TapInfluence.
“Multicultural marketing is more than just translating copy into another language. It can be a challenge for brands to truly connect with diverse demographics because of language barriers or cultural nuances.
Partnering with trusted influencers who represent those demographics helps marketers share their message in a meaningful way.”
Founded in 2009, Blogalicious serves to uplift and advance its community and connect them with lifestyle consumer brands. We are excited to be partnering such a wonderful communityand offer our brand and agency clients access to the largest collection of multi-cultural social influencers via our Marketplace.
“TapInfluence is committed to building strong emotional connections through social media,” said Stacey Ferguson, co-founder of Blogalicious. “The multicultural blog and social influencer space is growing rapidly and we are excited to join forces. Having our influencers as part of the TapInfluence marketplace is win-win for everyone. With this new partnership, brands gain access to ethnically diverse, professional digital creators to help them scale content creation and distribution and in turn, influencers earn income for their work.”
If you are looking for multicultural social influencers to amplify your consumer brand message, let us help you get started.