The Influencer Marketing Platform
Technology powered by an opt-in marketplace of over 550K content creators.
With Influencer Discovery you get a 360 degree view of the influencer so you can find the best match for your brand.
A simple, efficient method to identify influencers who are qualified and open to partnering with marketers. Using a broad range of criteria and filters you can search for relevant, experienced influencers, including: age, gender, location, education, language, and more. Refine search results based on filters relative to the influencer’s audience or profile and quickly build and save named lists of influencers for fast future recall.
Explore each Influencer’s content, social connections, personal information, and audience data to see if this Influencer is the right candidate for your campaign.
Audience Data and Insights
Understand what the Influencer’s audience likes and engages the most with. You can also find the Influencers’s audience demographic information, such as gender, age, and location breakdown.
Build custom lists of your top influencers, keep track of your best-fits, or invite multiple creators to opportunities at the same time. Pre-made curated lists are also available in the Discovery dashboard based on popular search topics and categories.
Search through visual content of influencers with specific keywords such as “beach” or “surfing”, as well as specific brand names or locations where the image was captured.
Build and execute influencer marketing campaigns and projects of any size, structure, or complexity. Ditch the spreadsheets and manual tools and go with a workflow that has it all in one place.
Structure campaigns the way you work. Create campaigns comprised of multiple projects that can be tracked together. Specify requirements, add links, images and third party trackers with Unit Details and Elements.
Optimize your budget with bid thresholds, programmatically match your bids with creator targeting (demographic, socio-economic, and geographic), filter across key platforms, or segment by key audience demographic metics (age, gender, language, and income).
Direct Offers & Negotiation
Found the creator you want to work with? Send them a direct offer or negotiate to set the right price.
Scheduling & Tracking
Schedule posts across multiple time-slots, invite influencers, and watch as assignments move through Open, Scheduled, Published, and even Past Due statuses.
Ditch the emails and communicate with creators throughout your campaign to ensure your project stays on track.
CRM and Notes
Takes notes on influencers you’ve worked with and share them with team members in your organization.
Content Creation & Review
Built-in best practices for campaign creation and a fully automated workflow means better content for both influencers and marketers. Go beyond influencer marketing campaigns and build articles, infographics, photos, video and more. Draft review allows for feedback before an influencer publishes their content.
Automated sponsorship disclosure lets you focus on your campaign so you don’t have to sweat the small stuff.
Multi-step verification ensures every piece of content is published exactly how it was approved with systematic double verification and save time with programmatic confirmations.
ContentMine gives you all of your influencer generated content in one convenient spot. You can use a keyword search to find your assets and filters to narrow your search.
Pay creators immediately with Direct Pay and keep track of all creator payments in one place with expense management, line item tracking, searchable payments and auto tax compliance.
Team or Client Access
Invite team members or clients to review creator lists, access campaign assets and give them permissions to specific campaigns.
We got your back and can measure everything from reach, views, total social value, to conversion and ROI. We’re marketers and we know how hard it is to prove marketing investment.
Integrates with all major social platforms as well as Google analytics.
Click Traffic Tracking
Third party click scoring, fraud detection, and IP-validation for all click traffic.
Campaign and Project Performance
After your campaign is complete, track campaign or project level results. Campaign summary provides an overview of analytics such as follower count, views, engagement, clicks, total social value, and ROI. View the best performing creators and posts, compare campaign performance across different social platforms or run reports on followers, engagements, views and URL clicks.
Easily download campaign analytics in a CSV file for further analysis.
Boost Your Content
Amplify an influencer’s content through the creator’s own social ad handle.
Programmatically target content to reach your ideal audience for exponentially more engagements and impressions. Set custom budgets and track the performance of these creator generated ad units through API integrations directly within the platform.
Over 550K influencers and creators
Your brand’s content created, amplified, distributed by the world’s most inspiring influencers and content creators.
Meet some of our Influencers:
Goldnique is a lifestyle blog dedicated to the values of individual style, aspirational travel and genuine self-expression. Showcasing Sage’s personal style, grooming and travel tips, Goldnique has become the manual for modern Millennial living.
CHAT WITH SAGE
Jessica utilizes her personal style as a fashion statement to inspire others to be bold, and confident. She is constantly challenging new trends and exploring ways to make fashion fun and wearable for every woman.
CHAT WITH JESSICA
Running to the kitchen
Running to the Kitchen is a healthy recipe, fitness, travel and photography blog that looks to inspire people to eat well without sacrificing flavor and to make healthy food enjoyable & approachable. Wholesome • fit-minded • fresh
CHAT WITH GINA
“Having automated tracking is critical so we know in real-time what’s working and can change course or optimize as needed. TapInfluence has been essential to our success and allowed us to invest more budget into influencer marketing.”
“Working with TapInfluence gives us the tools to find the right influencers to advocate for our brands. The platform allows us to track actual, real-time results, which means no more estimates! And since the content lives beyond the campaign we continue to see engagement and value grow over time.”
“The TapInfluence platform has changed the way agencies and brands track and report influencer campaigns. It has elevated our productivity, allowed us to seamlessly scale, and provides unprecedented reporting to our clients.”
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