The Influencer Marketing Platform


Technology powered by an opt-in marketplace of over 550K content creators.

  • Discover
  • Workflow
  • Measure
  • Amplify

Influencer Discovery

With Influencer Discovery you get a 360 degree view of the influencer so you can find the best match for your brand.

Keyword Search

A simple, efficient method to identify influencers who are qualified and open to partnering with marketers. Using a broad range of criteria and filters you can search for relevant, experienced influencers, including: age, gender, location, education, language, and more. Refine search results based on filters relative to the influencer’s audience or profile and quickly build and save named lists of influencers for fast future recall.

Influencer Profiles

Explore each Influencer’s content, social connections, personal information, and audience data to see if this Influencer is the right candidate for your campaign.

Audience Data and Insights

Understand what the Influencer’s audience likes and engages the most with. You can also find the Influencers’s audience demographic information, such as gender, age, and location breakdown.

Lists

Build custom lists of your top influencers, keep track of your best-fits, or invite multiple creators to opportunities at the same time. Pre-made curated lists are also available in the Discovery dashboard based on popular search topics and categories.

Visual Search

Search through visual content of influencers with specific keywords such as “beach” or “surfing”, as well as specific brand names or locations where the image was captured.

Robust Automation

Build and execute influencer marketing campaigns and projects of any size, structure, or complexity. Ditch the spreadsheets and manual tools and go with a workflow that has it all in one place.

Campaign Management

Structure campaigns the way you work. Create campaigns comprised of multiple projects that can be tracked together. Specify requirements, add links, images and third party trackers with Unit Details and Elements.

Open Bidding

Optimize your budget with bid thresholds, programmatically match your bids with creator targeting (demographic, socio-economic, and geographic), filter across key platforms, or segment by key audience demographic metics (age, gender, language, and income).

Direct Offers & Negotiation

Found the creator you want to work with? Send them a direct offer or negotiate to set the right price.

Scheduling & Tracking

Schedule posts across multiple time-slots, invite influencers, and watch as assignments move through Open, Scheduled, Published, and even Past Due statuses.

In-platform Communication

Ditch the emails and communicate with creators throughout your campaign to ensure your project stays on track.

CRM and Notes

Takes notes on influencers you’ve worked with and share them with team members in your organization.

Content Creation & Review

Built-in best practices for campaign creation and a fully automated workflow means better content for both influencers and marketers. Go beyond influencer marketing campaigns and build articles, infographics, photos, video and more. Draft review allows for feedback before an influencer publishes their content.

Legal Compliance

Automated sponsorship disclosure lets you focus on your campaign so you don’t have to sweat the small stuff.

Verifications

Multi-step verification ensures every piece of content is published exactly how it was approved with systematic double verification and save time with programmatic confirmations.

Asset Manager

ContentMine gives you all of your influencer generated content in one convenient spot. You can use a keyword search to find your assets and filters to narrow your search.

Payments

Pay creators immediately with Direct Pay and keep track of all creator payments in one place with expense management, line item tracking, searchable payments and auto tax compliance.

Team or Client Access

Invite team members or clients to review creator lists, access campaign assets and give them permissions to specific campaigns.

Hard-Core Analytics

We got your back and can measure everything from reach, views, total social value, to conversion and ROI. We’re marketers and we know how hard it is to prove marketing investment.

API

Integrates with all major social platforms as well as Google analytics.

Click Traffic Tracking

Third party click scoring, fraud detection, and IP-validation for all click traffic.

Campaign and Project Performance

After your campaign is complete, track campaign or project level results. Campaign summary provides an overview of analytics such as follower count, views, engagement, clicks, total social value, and ROI. View the best performing creators and posts, compare campaign performance across different social platforms or run reports on followers, engagements, views and URL clicks.

Exportable Reporting

Easily download campaign analytics in a CSV file for further analysis.

Boost Your Content

Amplify an influencer’s content through the creator’s own social ad handle.

Promoted Posts

Programmatically target content to reach your ideal audience for exponentially more engagements and impressions. Set custom budgets and track the performance of these creator generated ad units through API integrations directly within the platform.

Over 550K influencers and creators

Your brand’s content created, amplified, distributed by the world’s most inspiring influencers and content creators.

Featured Influencers

Meet some of our Influencers:

Sage Goldnik
Jessica Raine
Gina Matsoukas
Sage Goldnik
GOLDNIQUE

Goldnique is a lifestyle blog dedicated to the values of individual style, aspirational travel and genuine self-expression. Showcasing Sage’s personal style, grooming and travel tips, Goldnique has become the manual for modern Millennial living.

Total
Reach: 464K
AVG Blog
CPE $0.20
CHAT WITH SAGE
Jessica Raine
NotJessFashion

Jessica utilizes her personal style as a fashion statement to inspire others to be bold, and confident. She is constantly challenging new trends and exploring ways to make fashion fun and wearable for every woman.

Total
Reach: 599K
AVG Blog
CPE $0.31
CHAT WITH JESSICA
Gina Matsoukas
Running to the kitchen

Running to the Kitchen is a healthy recipe, fitness, travel and photography blog that looks to inspire people to eat well without sacrificing flavor and to make healthy food enjoyable & approachable. Wholesome • fit-minded • fresh

Total
Reach: 225K
AVG Blog
CPE $0.56
CHAT WITH GINA
Brands We Work With

“Having automated tracking is critical so we know in real-time what’s working and can change course or optimize as needed. TapInfluence has been essential to our success and allowed us to invest more budget into influencer marketing.”
 
 

Jamie Duklas
Stella & Chewy's Jamie Duklas Director or Digital & Social Media

“Working with TapInfluence gives us the tools to find the right influencers to advocate for our brands. The platform allows us to track actual, real-time results, which means no more estimates! And since the content lives beyond the campaign we continue to see engagement and value grow over time.”

White Wave Food Lori Ulanoff Digital Marketing Manager

“The TapInfluence platform has changed the way agencies and brands track and report influencer campaigns. It has elevated our productivity, allowed us to seamlessly scale, and provides unprecedented reporting to our clients.”
 
 

MtoM Consulting Tracey Harrington McCoy COO

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