10 Things to Look for in an Influencer

Influencer Marketing campaigns are only as good as the influencers themselves. Below are 10 characteristics to look for when deciding which influencers to include in your next campaign to drive scalability through reach, engagement and content for your brand. 1. Content Relevance It can be tempting to include a high-profile influencer in your campaign. However, it’s more … Continue reading 10 Things to Look for in an Influencer